Author Archives: Admin_SmartOSC

Email Marketing to Improve Ecommerce Conversion Rates

Email Marketing to Improve Ecommerce Conversion Rates Email marketing can offer brands the highest ROI of any marketing strategy. Email marketing is the cornerstone of any multichannel marketing campaign. According to a recent study it has a 1:42 return on investment. This article will provide tips for optimizing email marketing’s eCommerce conversion rate. Image source However, if your strategy is […]

How to get your website ready for the holiday sale season

How to get your website ready for the holiday sale season The store windows are changing as well. This can only mean one thing: The holiday season is fast approaching! Major sales are coming up, including on Black Friday and New Years. You might not have a window in your business to decorate with fake snow if you’re […]

Webinar: How to keep customers updated about your business

Webinar: How to keep customers updated about your business It is more important than ever to build a loyal customer base. Communication with customers is the first step. It shows that you value their needs and addresses your own as a business owner. Wix forms, chat, inbox, and email marketing make it easy to manage customers […]

Product Spotlight: Stories Widget

In 2013, social media platform Snapchat came up with a new way to share content on social media in the form of ‘Stories’—an interactive feature allowing a succession of videos and images to be stitched together and available for other users to view for up to 24 hours. Since then, this form of storytelling has […]

Consumer Behavior Stats 2021: Post-Pandemic Shift In Online Shopping Habit

Consumer Behavior Stats 2021: Post-Pandemic Shift In Online Shopping Habit The COVID-19 pandemic changed not only the way we live and work but also radically influenced consumer behavior. With mandatory lockdowns, brick and mortar stores closing, and people stuck in their homes, brands and consumers both had to shift quickly their daily routines. Consumers formed new […]

eCommerce Growth Report: Top Selling Products in Every State of the USA

eCommerce Growth Report: Top Selling Products in Every State of the USA How well do you really know your state? Is it possible to predict the top-selling product category for your state in April 2020? Some are predictable, others are practical and some are simply surprising. The COVID-19 pandemic, social distancing and social shopping requirements have had […]

Your eCommerce Guide to Product Sourcing

Your eCommerce Guide to Product Sourcing Although every eCommerce business is unique, one thing is constant: you need products to sell. It’s easier than ever to create an online shop with eCommerce platforms like Wix eCommerce. However, it is important to know how you source your products before you launch an eCommerce business. We all imagine customers opening […]

A guide to making money from dropshipping: No hype

A guide to making money from dropshipping: No hype Dropshipping is a recurring buzzword in eCommerce. If you have ever spent time looking at pre-roll YouTube ads you will know this. Dropshipping is a lucrative business that has seen success stories of dropship millionaires, six-figure sales and overnight success. You might have wondered if you should […]

What is a POS system? The Complete Guide to Point of Sale

What is a POS system? The Complete Guide to Point of Sale You can sell online, in-person, or both. An efficient point of sales (POS) system will help you manage your business efficiently by unifying all of your sales, business operations, and marketing efforts in one place. You will need to manage an eCommerce store. This means […]

Darby Pritchards’ secret to finding their shine: How Darby Pritchards developed its loyal customer base

Darby Pritchards’ secret to finding their shine: How Darby Pritchards developed its loyal customer base Craig Pritchard smiles while reminiscing about an anecdote Oprah may call a “full circle Moment”–when Darby Pritchards jewelry was recommended to his mom. Faye Darby and Craig Pritchard are based in Oldbury in central England. Terri Pritchard was their first […]